GEORGIA CONFLICT CENTER REBRAND
Design Concept Project
I identified a local organization with the potential for a branding opportunity. I met with and agreed to work with the Georgia Conflict Center, a non-profit organization that operates in the Athens community. They focus heavily on violence prevention and conflict management.
I performed a competitive audit, marketing audit, conducted interviews and researched to learn as much about the brand as possible.
I composed a brand brief to reference and stay in alignment with the brand’s core values throughout the design process. Next, I developed and designed an identity system based on the collective brand brief.
Digital
Experiential Design
Print Assets
Photography Inspiration
