UI/UX CAR GURUS REDESIGN
Rebranding Concept Design Project
CarGurus is an automotive research and shopping website that assists users in comparing local listings for used and new cars and contacting sellers.
I chose to redesign their mobile app. Around this time, I was in the market to buy a car for myself and was religiously on the CarGurus app trying to compare prices. I loved the app, but I disliked how difficult it was to navigate. It needed to be cleaned up, updated & simplified.
Through this process, I:
1). Identified the Problem Space
2). Identified audience needs
3). Created User Flows
4). and created Prototypes,
to design a cleaner, functional user interface.
